Strategic Planning Director
A Portuguese, Joao Ruas is an internationally recognised creative strategist with over 15 years of experience in advertising and marketing across Europe, West and South Africa and the Middle East. He has worked as a strategist for both clients and agencies– Ernst and Young, EMI Music, MTV, Havas Worldwide and Publicis to name a few.
His experience with both clients and agencies have given him a better understanding of their requirements, leading to sharper strategizing. Additionally, having been raised in the UAE, he is well-equipped to develop and deliver strategic communication with a regional flavor.
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